Retail Consumption& Society
Explore three in-depth analyses of modern consumption and its societal impacts, structured according to the DIEP model.
The Three Subjects of Analysis
Each subject is analyzed in depth according to the four stages of the DIEP model
Sujet 1 : Toxic Masculinity
A boy, not a man
Analysis of the reasons why society is at the root of male insecurities and drives the success of products and marketing
Sujet 2 : Overconsumption
The habit of being satisfied
Examination of how immediate gratification and constant satisfaction shape our buying behaviors.
Sujet 3 : Consumer Tribes
Buying to exist?
Exploring how consumer tribes transform objects into shared symbols of identity and belonging.
The DIEP Model
A structured methodology for critical analysis and in-depth reflection
Description
Factual presentation of the topic and concrete observations
Interpretation
Analysis and understanding of observed phenomena
Evaluation
Critical judgment and assessment of implications
Plan
Future actions and practical recommendations